This Monday (19 February) at 7pm, Liberal Judaism and the Movement for Reform Judaism will be running a free Media Masterclass for members on how to get the most out of X (previously known as Twitter) and similar platforms.

X is the most difficult and controversial of social media platforms. Elon Musk’s ownership has made it toxic for many, yet its userbase and daily engagement reached record highs last year.

This training will look at how to master X, what can go wrong and the alternatives should your community not wish to use it. We will also be sharing experiences and learning from each other.

The workshop will be tailored to meet the needs of the group but is likely to cover the following areas:

• Why Twitter/X and social media are so important
• Explaining posts, threads, replies, RTs, QTs and hashtags
• Building Twitter followers for your community
• How to create compelling and engaging posts
• Making the most of Twitter’s features
• Using Twitter Trends for news, ideas and leads
• What to talk about, and how to hit the right tone
• How to engage and NOT engage with others on Twitter
• How to schedule posts in advance
• A look at Threads, Bluesky, Mastodon and other Twitter alternatives

This is one of the two masterclasses remaining in the current series:

Monday 19 February at 7pm – Improving your Twitter/X/Threads skills

Monday 18 March at 7pm – Crisis comms and responding to criticism

To book for any/all of these, please click here or email SimonR@progressivejudaism.org.

Handouts will be provided afterwards and recordings are available on demand for those who register but cannot attend live.